Comparison •
Escalafy vs Estadísticas Nube — Which one shows the real health of your e-commerce?
Full comparison between Escalafy and Estadísticas Nube: analytics vs real profitability — the difference that determines whether you actually make money.
🏆 Escalafy vs Estadísticas Nube — The truth no e-commerce founder is talking about
If you run a Tiendanube store, you’ve probably heard of
Estadísticas Nube. Thousands of stores use it because “it’s better than looking only at Tiendanube”.
But here’s the important part:
Estadísticas Nube does NOT solve the #1 problem LATAM stores have today:
it does NOT tell you whether you actually made or lost money.
That’s exactly why Escalafy exists.
And the difference is so big that they’re not even in the same category.
⚡ TL;DR — The REAL difference
🟦 Estadísticas Nube
- A basic analytics tool.
- Shows traffic, navigation, and behavior inside the store.
- Descriptive, not actionable.
- Does NOT calculate margin, real costs, or true profitability.
- No integration with Mercado Pago fees, cuotas, logistics, or hidden costs.
🟪 Escalafy
- A real audited profitability tool.
- Centralizes Tiendanube + ML + Meta + Google + Ads + logistics + MP.
- Calculates real margin, real ROAS, real cost per sale, and real cashflow.
- Fully replaces your financial Excel sheets.
- Detects profit leaks, hidden costs, commission spikes, and false positives.
👉 With Estadísticas Nube, you understand what users do.
👉 With Escalafy, you understand whether your business made money.
1) 📊 What does Estadísticas Nube actually do?
Estadísticas Nube is positioned as “Google Analytics but easy”. It's well-designed, visual, and helpful for very small stores or people with no metric experience.
But let’s be clear:
it is NOT built for growth-focused founders or stores with real volume.
1.1 What it DOES do
- Visits and sessions.
- Basic funnel: visits → cart → purchase.
- Abandoned cart history.
- Most viewed / sold products.
- Traffic by hour/day.
- Simple demographic data.
- Period comparisons.
1.2 What it does NOT do
And here’s the core issue: NONE of these metrics tell you whether you made money that day.
- No real margin calculation.
- No Tiendanube + Marketplace consolidation.
- No real Mercado Pago commissions.
- No financing cost simulation (cuotas).
- No real logistics cost tracking.
- No ROAS adjustment with real costs.
- No good vs bad sale detection.
- No real cost per SKU.
- No payout prediction (how much & when).
- No leak or hidden cost detection.
👉 Meaning: you can have a “good sales day”… and still lose money.
And Estadísticas Nube will NEVER show that.
2) 🟪 What Escalafy does that no other tool does
Escalafy was created because 98% of LATAM stores don’t know if they made money today. Everyone looks at:
- ROAS on Meta
- Orders in Tiendanube
- Gross revenue
- Units sold
But none of these numbers matter. They ignore LATAM reality:
- Mercado Pago cuotas and variable rates.
- Hidden commissions.
- Shipping costs changing every week.
- ML fees by category.
- 3/6/12/18/24 financing programs.
- Supplier payments.
- Real product cost structure.
- Returns, exchanges, re-shipments.
Escalafy unifies all of that into one metric: Real Profit.
Escalafy automatically calculates:
- Real daily / weekly / monthly margin.
- Real margin by SKU.
- Real cost per sale.
- Profit by channel (TN + ML).
- Profit by campaign (Meta + Google).
- True ROAS (what no one else shows).
- Variable + fixed cost structure.
- Financing simulation.
- Mercado Pago payout calendar.
- Automated financial adjustments.
- Leak and cost anomaly detection.
All with zero spreadsheets. No formulas ever again.
3) 🥊 Direct Comparison — brutally honest
Estadísticas Nube
- Shows user behavior.
- Helps understand “what happened”.
- Useful for traffic analysis.
- No financial calculations.
- Not built for scaling.
- Does not detect losses.
- Does not replace Excel.
Escalafy
- Measures your business’s true health.
- Calculates real profitability with all hidden costs.
- Identifies good vs bad sales.
- Shows payouts (when & how much).
- Shows invisible losses.
- Fully replaces financial Excel.
- Used by top-performing stores in Argentina.
The truth: they don’t compete
If you want to see traffic and behavior, Estadísticas Nube is fine.
If you want to make real decisions, escape Excel,
and actually make money, then Escalafy is the only serious tool in LATAM.
That’s why big stores migrate to Escalafy.
76%
of stores increased their profits
within the first 30 days using Escalafy