Getting startedJune 15, 2026 2 min read

How to set up your Escalafy account step by step

Connect your store, your costs and your ad platforms so Escalafy shows you your real numbers. This is the complete guide to the initial setup.

Setting up Escalafy properly from the start is what makes your numbers 100% accurate. It's just a few steps and, once you complete them, you press a button and the platform rebuilds your business for the last 30 days.

The setup steps

  1. Connect your store (Shopify or Tiendanube).
  2. Optionally, connect Mercado Libre.
  3. Set up payment fees and taxes.
  4. Upload your product costs.
  5. Set up shipping costs.
  6. Connect your ad platforms (Meta, Google, TikTok).
  7. Optionally, add additional costs (fixed and variable).

When you're done, press the "Refresh last 30 days" button so Escalafy processes all the data and calculates your dashboard analytics.

The button unlocks once all required steps are checked. Many people don't know that optional steps (like Mercado Libre) can be checked off manually if they don't apply to their business.

Can I connect Shopify and Tiendanube at the same time?

No. You can only connect one store: Shopify or Tiendanube, not both at the same time. Mercado Libre can be connected in addition as an optional channel.

What happens if I don't press "Refresh last 30 days"?

Without that button, your free trial doesn't start and your dashboard data isn't calculated. It's the final and most important step. Until you press it, you can use the dashboard but with no processed data and without the trial period running.

If you completed every step and the button is still locked, check whether an optional step was left unchecked.

How long does the free trial last?

The free trial lasts 7 days and starts the moment you press "Refresh last 30 days". When the 7 days are up, a screen appears telling you that you need to subscribe to keep using the platform.

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