With the MCP connector active, your assistant reads the same reports you see on the dashboard. These are the questions that work best, grouped by what you want to figure out.
How am I doing
- "How much did I make yesterday and how does it compare with last week?"
- "Give me this month's profit, margin and Real ROAS."
- "How is September tracking against August?"
Advertising
- "Which campaigns are losing money this month?"
- "What's my Real ROAS by channel over the last 30 days?"
- "What's my Break-Even ROAS?"
Products
- "What are my 10 most profitable products this month?"
- "Which product sells a lot but leaves little margin?"
- "Give me the margin by variant for this product."
Stock
- "How much stock do I have left per warehouse?"
- "Which products are going to run out of stock soon?"
When a number doesn't add up
The connector can also explain its own metrics. If two figures don't match, ask directly:
- "What's the difference between revenue and net revenue?"
- "Why don't ROAS and Real ROAS come out the same?"
- "How is the profit on an order calculated?"
Keep in mind: the last 2 or 3 days keep moving because of late orders and adjustments from the ad platforms. For precise comparisons, use closed periods.